Strategic + Thoughtful
Branding, Web Design, & Storytelling
Visual Identity
We’ll work closely with you to understand your Mission, Vision, & Values and create a design that reflects your unique personality and brand. I know that every business, industry, and person is unique, and we’ll create a custom branding that sets you apart from your competitors.
Building a brand visually always starts with a logo. When collaborating together we’ll hone in on a concept that is both eye-catching and represents the brand’s values and purpose. I can provide services from logo design, to a full identity system, which entails typography styles, color palettes, brand elements, photography, etc. Along with developing application rules to how the identity would live in a physical and digital environment.
Branding Offerings
Simple Logo Design
The simple logo package is great for an easy design refresh. This package is suitable for logo designs that only include text and a simple design element.
This Package Includes:
- Custom Questionnaire
- One visual identity consultation
- An initial round of designs, 3-4 logo designs
- Two rounds of revisions
- The full-color version of your logo
- All black version of your logo
- All white version of logo
- Your logo design element
Elevated Branding
The Elevated Branding package will provide you with a complete visual identity for your business. This package includes the simple logo package color scheme, font pairings, custom textures + imagery, and an additional strategy consultation.
This Package Includes:
- Custom Questionnaire
- Two visual identity consultations
- An initial round of 4-6 logo designs
- Two final logo design formats and all offerings included in the Logo Suite Development
- Up to three rounds of logo + identity revisions
- Color palette development
- Typography development
Foundations Package
The Brand Foundations Package is aimed at providing you with every resource necessary to present a cohesive, impactful brand identity across all platforms. Together we will assess your market positioning, establish your brand ethos, and develop a visual identity that resonates with your ideal clientele for years to come.
This package includes:
- Custom Questionnaire
- Comprehensive Questionnaire
- Three visual identity consultations
- Logo suite development & usage guidelines
- Color palette development & guidelines
- Typography development & guidelines
- Texture & imagery direction & usage guidelines
- Tagline and language guidelines
- Develop your Brand’s Mission, Vision, Values, and Target Audience
- All items are delivered in a comprehensive brand style guide
- Social Media Templates
- 2 custom marketing materials of your choosing
A-La-Carte Marketing Materials
We specialize in producing marketing materials that are strategic and thoughtful.
Our a-la-carte projects can be added to any of the Identity Packages, Web Design Packages, or purchased individually for brands that have a strong, existing brand identity.
01. Presentations, Workbooks
02. Infographics or Illustrations
03. Business Cards, Stationary, & Packaging
04. Rack Cards, Post Cards, and Invitations
05. Social Media Profile Imagery & Post Templates
06. Event Invitations & Landing Pages
07. Email & Newsletter Templates
08. Apparel & Merchandise Creation
P ricing
We pride ourselves on being able to deliver high-quality design at an affordable price. Visual Identity Design is based on individual scope and timeline. For more information on specific project pricing, please reach out to Lillian directly.
Website Design
We aim to design websites that align with your visual identity, tell the story of your organization, adhere to marketing practices that best serve your organization, are user-friendly across all platforms, and exceed your expectations. We have experience working with custom website builders such as WordPress, Shopify, Squarespace, and Wix.
Website Redesign
In LOVE with your branding, but need a professionally designed website? Then this is the package for you!
This Package Includes:
Research & Planning
- Comprehensive Questionnaire
- Visual identity + Website Strategy Consultation
Design + Development
- Website Mood Board Development with typography, color pallet, iconography, and custom imagery curation
- Wireframe creation
- Website design and development
- Copywriting in collaboration with your team
- Up to 6 website pages included
- Up to three rounds of design revisions
- Implementing basic SEO, Fav Icon, image alt tags, and mobile/tablet responsiveness
- Quality control testing, integrations management,
Launch and Promotion
- Website-launch promotional social media template
- Website training and tech support for 14 days after launch
Brand + Website Design
THE FULL PACKAGE
Our Brand & Web Design Package establishes the foundation of your brand’s identity AND builds the center piece of your business: your website. Together, we will build a stand-out brand identity and finish it off with an intuitive, UX-focused website that guides your clients effortlessly to your end goal—whether that be making the sale, promoting an event, or educating them on your unique offerings.
This Package Includes:
The Brand Foundations Package
Research & Planning
- Comprehensive Questionnaire
- Website Visual Identity + Strategy Consultation
- Brand/Marketing Strategy Consultation
Design + Development
- Website Mood Board Development with typography, color pallet, iconography, and custom imagery curation
- Wireframe creation
- Website design and development
- Up to 8 website pages included
- Copywriting in collaboration with your team
- Up to three rounds of design revisions
- Implementing basic SEO, Fav Icon, image alt tags, and mobile/tablet responsiveness
- Quality control testing, and integrations management
Launch and Promotion
- Website-launch promotional social media template
- Website training assistance and tech support for 14 days after launch
Add-Ons
01. Monthly Website Maintenance
- Update theme and all plugins, make sure website is always functioning and backed up.
02. Ongoing Website Updates
- Adding new blog posts, program updates, and any other content provided by the client
03. Additional Web Pages
- Can be added per page to any package, or invoiced as needed.
04. Ecommerce/Website Store Development
P ricing
We pride ourselves on being able to deliver high-quality design at an affordable price. Website pricing is based on individual project scope. For more information on specific project pricing, please reach out to Lillian directly.
